# Real-time promotion for hesitant customers

## Use case description

🎯 Goal:

**Convert** hesitant customers

Detect hesitant customers: they have viewed products from a certain category at least a few times but have not made a purchase.\
We can push them a dedicated pop-in message with a % discount and/or free shipping.

🔧 Complexity: 2/5

💰 ROI: High

![](https://1259070148-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-Mk6XpTQ2LaRLcr2tA-d%2Fuploads%2Fgit-blob-0b78dc4689ad4654a729ac23db5bef3ffd9a959d%2Fstay.png?alt=media)

## Use case setup

Step 1: create a segment for hesitant customers

Step 2: two options are possible here, use TagCommander or use a partner personalization solution