Google ACM requires IAB TCF
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Publishers using Google AdSense, Ad Manager, or AdMob must use a CMP certified by Google and must integrate the IAB’s TCF
Commanders Act CMP provides you all the keys to be compliant with this new requirement. Depending on your configuration, you’ll fit into one of these use cases:
You already have
a TCF privacy banner
with Google Vendors?
You already use an IAB TCF banner template, but you have no Google ACM Vendors?
You don’t
currently use
an IAB TCF banner template
Status: You’re already compliant. Nothing to do
Status: You’re 3 steps away from being compliant. Follow the instructions below
Status: You’re 4 steps away from being compliant. Follow the instructions below
Go on page: “Data Governance > Consent Management > Settings”
Situation #2: Activate the Google ACM option
Situation #3: Activate the IAB TCF Compliancy & the Google ACM options
Go on page: “Data Governance > Consent Management > Vendors”
Situation #2 and #3 : Add your Google ACM Vendors
Go on page: “Data Governance > Consent Management > Settings”
Situation #2: not required if you already have a TCF privacy banner with “Google Advertising Products Vendors”
Situation #3: Activate the IAB TCF Compliancy & the Google ACM options
Go on page: “Sources > Privacy Banners”
Situation #2 and #3: • Select your banner, go on tab Generate & Deploy • Generate your new version of the privacy banner It’s ready to be deployed in production!
