# Data retention duration

Within this page, you will find a detailed information about collected data by our platform, their specific purposes, and their retention duration.

{% hint style="success" %}
Commanders Act do not transfer any of the information collected outside of the European Union, and this applies to all of our solutions.
{% endhint %}

### Server Side

<details>

<summary>Event delivery</summary>

**Type:** Data Collection

**Purpose:** Sampling storage of inbound and outbound hits from server side function

**Personal data:** Any data necessary for the client's project\
\*IP addresses are automatically obfuscated (the last octet is replaced by 0)

**Consent required:** No

**Data retention:** 30 days

**Collection frequency:** 6 requests per minute for each event type\
\*a bonus of 30 request per hour for each event type

</details>

<details>

<summary>Live events inspector (sources &#x26; destinations)</summary>

**Type:** Data Collection

**Purpose:** Sampling storage of inbound and outbound hits from server side function

**Personal data:** Any data necessary for the client's project\
\*IP addresses are automatically obfuscated (the last octet is replaced by 0)

**Consent required:** No

**Data retention:** 7 days

**Collection frequency:** 6 requests per minute for each event type\
\*a bonus of 30 request per hour for each event type

</details>

<details>

<summary>Sources Data Quality</summary>

**Type:** Data Collection

**Purpose:** Sampling storage of inbound and outbound hits from server side function

**Personal data:** Yes, depending of customers settings

**Consent required:** No

**Data retention:** 30 days

**Collection frequency:** 6 requests per minute for each event type\
\*a bonus of 30 request per hour for each event type

</details>

### TMS Client Side

<details>

<summary>Container calls</summary>

**Type:** Data Collection

**Purpose:** Monitoring of the volume of container calls Generation of TAG invoicing

**Personal data:** No

**Consent required:** No

**Data retention:** 31 days

</details>

<details>

<summary>Deduplication conversions</summary>

**Type:** Data Collection

**Purpose:** Deduplication reporting by conversions

**Personal data:** No

**Consent required:** Yes

**Data retention:** 90 days

</details>

<details>

<summary>Tag Performance</summary>

**Type:** Data Collection

**Purpose:** Performance reporting on the tags embedded in our containers

**Personal data:** No

**Consent required:** No (Anonymous data)

**Data retention:** 30 days

</details>

### Consent

<details>

<summary>Banners displayed &#x26; consents proof</summary>

**Type:** Data Collection

**Purpose:** Counting of privacy banner postings and consents. Storage of consents in accordance with legislation

**Personal data:** Commanders Act uniq ID (TCPID)

**Consent required:** No

**Data retention:** 396 days

</details>

<details>

<summary>Cookie Scanner</summary>

**Type:** Data Collection

**Purpose:** Collection of cookies set up on customer website for conformity check

**Personal data:** No

**Consent required:** No (anonymous data)

**Data retention:** 30 days

</details>

### Campaign Analytics

<details>

<summary>Marketing campaigns (views, clicks, conversions &#x26; pages views)</summary>

**Type:** Data Collection

**Purpose:** Dashboard generation on sales attribution to marketing solutions

**Personal data:**

* Commanders Act uniq ID (TC\_ID)
* IP
* User Agent

**Consent required:** Yes

**Data retention:** 90 days by default

</details>

<details>

<summary>Customer Journey generation</summary>

**Type:** Data Processing

**Purpose:** Generation of customers journeys from the collected data to be able to constitute the attribution

**Personal data:** Yes

**Consent required:** Yes

**Data retention:** 90 days

</details>

<details>

<summary>Conversion details</summary>

**Type:** Data Processing

**Purpose:** Storage of conversions with customer journeys

**Personal data:**

* Commanders Act uniq ID (TC\_ID)
* IP
* User Agent
* Conversion data

**Consent required:** Yes

**Data retention:** 2 years

**Additional information:** This long retention allows our customers to compare conversion data to previous year.

</details>

### Data Activation

<details>

<summary>Pages views</summary>

**Type:** Data Collection

**Purpose:** Collecting the navigation of Internet users on a website in order to perform profiling

**Personal data:**

* ID Unique CA (TC\_ID)
* IP
* User Agent
* User ID Any other data necessary for the client's project

**Consent required:** Yes

**Data retention:** 30 days

</details>

<details>

<summary>Users</summary>

**Type:** Data Processing

**Purpose:** Algorithms for the distribution of users in predefined segments

**Personal data:** No

**Consent required:** Yes

**Data retention:** 2 years

**Additional information:** We consider a user to be inactive after 2 years. This period is set to match the need of some of our customers having long sales cycles

</details>

<details>

<summary>Cookies synchronization</summary>

**Type:** Data Collection

**Purpose:** Correspondence of our IDs with partner IDs

**Personal data:**

* ID Unique CA (TC\_ID)
* Partners Ids

**Consent required:** Yes

**Data retention:** 90 days

**Additional information:** We consider a user to be inactive after 2 years. This period is set to match the need of some of our customers having long sales cycles

</details>

<details>

<summary>Conversions</summary>

**Type:** Data Import

**Purpose:** Import of conversion and reconciliation with collected data

**Personal data:**

* Name
* first name
* email
* contact information

**Consent required:** Yes

**Data retention:** 12 months by default

</details>

### Backup (all solutions)

<details>

<summary>Backups</summary>

**Type:** Backup

**Purpose:** Backups of all data stored

**Personal data:** All databases

**Consent required:** Not applicable

**Data retention:** 3 months

</details>