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Data retention duration

Within this page, you will find a detailed information about collected data by our platform, their specific purposes, and their retention duration.
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Commanders Act do not transfer any of the information collected outside of the European Union, and this applies to all of our solutions.

Server Side

Event delivery
Type: Data Collection
Purpose: Sampling storage of inbound and outbound hits from server side function
Personal data: Any data necessary for the client's project *IP addresses are automatically obfuscated (the last octet is replaced by 0)
Consent required: Yes
Data retention: 14 days
Collection frequency: 6 requests per minute for each event type *a bonus of 30 request per hour for each event type
Live events inspector (sources & destinations)
Type: Data Collection
Purpose: Sampling storage of inbound and outbound hits from server side function
Personal data: Any data necessary for the client's project *IP addresses are automatically obfuscated (the last octet is replaced by 0)
Consent required: Yes
Data retention: 14 days
Collection frequency: 6 requests per minute for each event type *a bonus of 30 request per hour for each event type
Sources Data Quality
Type: Data Collection
Purpose: Sampling storage of inbound and outbound hits from server side function
Personal data: Yes, depending of customers settings
Consent required: Yes
Data retention: 14 days
Collection frequency: 6 requests per minute for each event type *a bonus of 30 request per hour for each event type

TMS Client Side

Container calls
Type: Data Collection
Purpose: Monitoring of the volume of container calls Generation of TAG invoicing
Personal data: No
Consent required: No
Data retention: 31 days
Deduplication conversions
Type: Data Collection
Purpose: Deduplication reporting by conversions
Personal data: No
Consent required: Yes
Data retention: 90 days
Tag Performance
Type: Data Collection
Purpose: Performance reporting on the tags embedded in our containers
Personal data: No
Consent required: Yes
Data retention: 30 days
One Tag
Type: Data Collection
Purpose: Collecting of online events with possible storage, in order to transfer data to partners or generate user segmentation and exports
Personal data:
  • ID Unique CA (TC_ID)
  • IP
  • User Agent
  • User ID Any other data necessary for the client's project
Consent required: Yes
Data retention: 30 days
Banners displayed & consents proof
Type: Data Collection
Purpose: Counting of privacy banner postings and consents. Storage of consents in accordance with legislation
Personal data: Commanders Act uniq ID (TCPID)
Consent required: No
Data retention: 396 days

Campaign Analytics

Marketing campaigns (views, clicks, conversions & pages views)
Type: Data Collection
Purpose: Dashboard generation on sales attribution to marketing solutions
Personal data:
  • Commanders Act uniq ID (TC_ID)
  • IP
  • User Agent
Consent required: Yes
Data retention: 90 days
Customer Journey generation
Type: Data Processing
Purpose: Generation of customers journeys from the collected data to be able to constitute the attribution
Personal data: Yes
Consent required: Yes
Data retention: 90 days
Conversion details
Type: Data Processing
Purpose: Storage of conversions with customer journeys
Personal data:
  • Commanders Act uniq ID (TC_ID)
  • IP
  • User Agent
  • Conversion data
Consent required: Yes
Data retention: 2 years
Additional information: This long retention allows our customers to compare conversion data to previous year.
Exports
Type: Raw or aggregated data exports
Purpose: Export of collected or aggregated data
Personal data:
  • Commanders Act uniq ID (TC_ID)
  • IP
  • User Agent
Consent required: Yes
Data retention:
  • 90 days for raw data
  • Contract duration for aggregated data.
Imports
Type: Data Processing
Purpose: Importation of campaign or conversion data
Personal data:
  • Commanders Act uniq ID (TC_ID)
  • IP
  • User Agent
  • Conversion data
Consent required: Yes
Data retention: 2 years
Additional information: This long retention allows our customers to compare conversion data to previous year.
Criteo Graph
Type: Data Processing
Purpose: Identification enhancement using Criteo Ids
Personal data: No
Consent required: Yes
Data retention: 1 year

Data Activation

Pages views
Type: Data Collection
Purpose: Collecting the navigation of Internet users on a website in order to perform profiling
Personal data:
  • ID Unique CA (TC_ID)
  • IP
  • User Agent
  • User ID Any other data necessary for the client's project
Consent required: Yes
Data retention: 30 days
Users Segmentation
Type: Data Processing
Purpose: Algorithms for the distribution of users in predefined segments
Personal data: No
Consent required: Yes
Data retention: 2 years
Additional information: We consider a user to be inactive after 2 years. This period is set to match the need of some of our customers having long sales cycles
Users Attributes
Type: Data Processing
Purpose: Algorithms for attributes calculations based on existing data
Personal data: No
Consent required: Yes
Data retention: 2 years
Additional information: We consider a user to be inactive after 2 years. This period is set to match the need of some of our customers having long sales cycles
Data Exports
Type: Data Exports
Purpose: Export of data to any destination requested by the customer
Personal data: All collected data is exportable
Consent required: Yes
Data retention:
  • 2 years for users data
  • 30 days for raw events
Additional information: We consider a user to be inactive after 2 years. This period is set to match the need of some of our customers having long sales cycles
Cookies synchronization
Type: Data Collection
Purpose: Correspondence of our IDs with partner IDs
Personal data:
  • ID Unique CA (TC_ID)
  • Partners Ids
Consent required: Yes
Data retention: 365 days
Additional information: We consider a user to be inactive after 2 years. This period is set to match the need of some of our customers having long sales cycles
Imports CRM
Type: Data Import
Purpose: CRM data import and reconciliation with collected data
Personal data: Any data necessary for the client's project
Consent required: Yes
Data retention: 3 years
Imports Conversions
Type: Data Import
Purpose: Import of conversion and reconciliation with collected data
Personal data:
  • Name
  • first name
  • email
  • contact information
Consent required: Yes
Data retention: 3 months

Identity Resolution

User Identification
Type: Data Processing
Purpose: Reconciliation algorithm for multi-device Internet users
Personal data:
  • ID Unique CA (TC_ID)
  • IP
  • User Agent
  • User ID
Consent required: Yes
Data retention: defined by contract

Backup (all solutions)

Backups
Type: Backup
Purpose: Backups of all data stored
Personal data: All databases
Consent required: Not applicable
Data retention: 3 months
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Last modified 27d ago