Awin
Awin provides a global affiliation network connecting businesses with customers. Using this destination you can implement server-side tracking using the same client-side parameters.
Awin no longer support the use of pixel only implementations due to various browser constraints and limitations.
Key features
The Awin destination provides the following key features:
Events structure: our Events reference covers Awin lead and sale tracking, meaning that your data is properly bridged to the expected fields in an optimized way.
Prebuilt mappings: data mapping for event-based destinations happens automatically, which simplifies user inputs.
Smart mapping: data mapping can be readjusted using your datalayer defined fields.
Support for multi-item data: information included in the item array is bridged to Awin.
Commission group: remunerate different products based on your commission groups.
Destination setup
Configuration
Settings | Description |
---|---|
|
|
|
|
| Awin click identifier (awc). If it's not set the cookie "awc" is used. More details are available following this LINK [1]. |
| This is either |
| Map your custom event properties by setting their field names in |
[1] This feature allows you to set an event property holding a dynamic value by adding two open braces ({{
) in front of your property name and two close braces (}}
) at the end (E.g. {{myEventPropertyPathAndName}}
).
Quick reference
Commanders Act Events | Awin Tracking |
---|---|
|
|
|
|
Field mappings
The following fields are mandatory to properly set commission groups:
- items.X.affiliation
- items.X.product.price
- items.X.quantity
Accepted characters for the commission group codes are alphanumerics and letter in upper case, underscore (_) , point (.) and minus (-).
Commanders Act Properties | Awin Properties |
---|---|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
AW:P| |
|
[1] Computed amounts are rounded with two decimals (E.g. "DOWNLOAD:551.18|FIX-NC:15302.67"). When you select lead
as conversion type, the price part is set as integer if its decimal part is neutral (E.g. "5.00" will result in "5" being set).
[2] It takes into account each product.
Last updated