> For the complete documentation index, see [llms.txt](https://doc.commandersact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://doc.commandersact.com/features/enrichments.md).

# Enrichments

Data enrichment is the process of adding additional information to data sets in real-time in order to make them more valuable and useful.\
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It can be used to [enrich events](/features/enrichments/events-enrichment.md) as well as [user profiles](/features/enrichments/augmented-user-attributes.md).\
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Real-time event enrichment involves adding contextual data to events as they occur (ex: weather information), while real-time user profile enrichment involves calculating new attributes about a user's characteristics, behavior, and preferences to their profile (using score, flags, ratio, rolling count/average, conditional value, boolean...).\
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Both forms of enrichment can help businesses better understand and engage with their customers.\
Enrich incoming events in real-time before to send it to destinations.


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