Kwanko
Kwanko provides a global affiliation network connecting businesses with customers. Using this destination you can implement server-side lead and sale tracking.
Key features
The Kwanko destination provides the following key features:
Events structure: our Events reference covers Kwanko lead and sale tracking, meaning that your data is properly bridged to the expected fields in an optimized way.
Prebuilt mappings: data mapping for event-based destinations happens automatically, which simplifies user inputs.
Smart mapping: data mapping can be readjusted using your datalayer defined fields.
Custom properties: you can freely push custom properties based on your specific needs.
Destination setup
Configuration
Collection Server Base Url
Required
Your collection server base URL (E.g. "http://server.client.fr") as provided by Kwanko. Default value: "https://action.metaffiliation.com/trk.php".
Tracking Id
Required
Your tracking identifier as provided by Kwanko. It's used to identify your campaigns.
Conversion Type
Required
The conversion type that is bound with your activity. This can be either sale
or lead
. If conversion type is lead
, only generate_lead
events are forwarded to Kwanko. If conversion type is sale
, only purchase
events are sent to the partner.
Cookie Click Id
Required
For each click on Kwanko links a new "Click Id" is automatically generated. This can be found as value for the parameter kwks2s
in landings. Input the cookie name holding this value.
Custom Event Properties
Map your custom event properties by setting their field names in Event property name
and adding the field name holding the value in Commanders Act event property or static value
. E.g. if you inputsize
in the Event property name
and items.0.product.size
in Commanders Act event property or static value
, you'll have a custom event property in Kwanko calledsize
with a value based on the content of the field items.0.product.size
[1]. You also have the option to set a static string/numeric value in Commanders Act event property or static value
.
[1] Using "dots" (".") you can navigate deeper to the specific field you want to get the value of. See Events reference for more details on the standard field names by event. You can also freely set custom fields: there are no boundaries.
Quick reference
generate_lead
lead
purchase
sale
Field Mappings
Most properties can be remapped using our "Smart Mapping" feature.
The Kwanko propertygdpr_kwk
is always set to1
. Manage your consent settings using the filter tab of this destination.
Tracking Id
mclic
[1]
revenue
argmon
id
argann
coupon
argmodp
currency
nacur
Cookie Click Id
cible
coupon
argbr
[1] IfCollection Server Base Url
is not the default value, theTracking Id
is appended as part of base URL and themclic
is not set.
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