Kwanko
Kwanko provides a global affiliation network connecting businesses with customers. Using this destination you can implement server-side lead and sale tracking.
Key features
The Kwanko destination provides the following key features:
Events structure: our Events reference covers Kwanko lead and sale tracking, meaning that your data is properly bridged to the expected fields in an optimized way.
Prebuilt mappings: data mapping for event-based destinations happens automatically, which simplifies user inputs.
Smart mapping: data mapping can be readjusted using your datalayer defined fields.
Custom properties: you can freely push custom properties based on your specific needs.
Destination setup
Configuration
Collection Server Base Url
Required
Your collection server base URL (E.g. "http://server.client.fr") as provided by Kwanko. Default value: "https://action.metaffiliation.com/trk.php".
Tracking Id
Required
Your tracking identifier as provided by Kwanko. It's used to identify your campaigns.
Conversion Type
Required
The conversion type that is bound with your activity. This can be either sale or lead. If conversion type is lead, only generate_lead events are forwarded to Kwanko. If conversion type is sale, only purchase events are sent to the partner.
Cookie Click Id
This is required if a value is not provided via the "Smart Mapping" field Kwanko Click Id .
For each click on Kwanko links a new "Click Id" is automatically generated. This can be found as value for the parameter kwks2s in landings. Input the cookie name holding this value.
Custom Event Properties
Map your custom event properties by setting their field names in Kwanko property name and adding the field name holding the value in Your event property .
Quick reference
generate_lead
lead
purchase
sale
Field mappings
Properties can be remapped using our Smart Mapping feature.
The Kwanko property gdpr_kwk is always set to 1 . Manage your consent settings using the filter tab of this destination.
Tracking Id
mclic [*][1]
partners.kwanko.click_id
Cookie Click Id
cible [*][2]
revenue
argmon
id
argann
coupon
argmodp
currency
nacur
coupon
argbr
* Mandatory property.
1. If Collection Server Base Url is not the default value, the Tracking Id is appended as part of base URL and the mclic is not set.
2. Priority on the left side. You can set the "Smart Mapping" field Kwanko Click Id to provide a value for this property.
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